Sunday, May 12, 2019

Case study Example | Topics and Well Written Essays - 750 words - 9

Case conduct ExampleRobert Eaton could have protected himself by drafting a contract that would protect the rights of Chrysler employees and should have proceeded with the jointure only after Daimler complied.3. A firm can protect itself from cannibalization by accurately balancing penury and supply of their product. They should ensure that inventory levels are such that an existing product is gradually sold push through before a new one is foregod. However investments in R&D would ensure that they introduce innovative products before the competition.4. Cultural problems could be avoided with introducing a superior organizational culture that would supersede other cultural values. This can be accomplished by making employees feel as if they are a part of a family and the organization is their home. Once they are at the work place they need to provide individual differences and embrace a common organizational culture.5. Zetsches move to fire the head of gross sales and market ing immediately was wrong. Although Zetsche was advised to make drastic change (Hartley 207) and indulge in cost-cutting, firing a person of this position would lower the morale and motivation of the other employees. Furthermore, there was no evidence that gross sales and marketing was responsible for loses, on the contrary loses were as a result of the overstocking decision by Schrempp.6. Rebates are a better choice than regular price reductions. In case of price reductions the customer whitethorn perceive that the price is low because the product has lower quality or it will be replaced by a newer version. Furthermore, price reductions can hinder the ability of a manufacturer to take the price tooshie to its original (Lamb et al. 235).7. Yes, I agree that the use of parts of Mercedes in Chrysler cars would damage the perception of the Mercedes brand. Chrysler makes cars for people with change purchasing power and quality expectation. Mercedes on the other hand was known for its prestige and class. By

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